Website performance optimisation
Slow sites lose customers and rankings. We audit and surgically optimise your site until it loads instantly on a mid-range phone on mobile data.
Get your free demoWhere the time actually goes
Oversized images, blocking scripts, unused CSS, render-blocking fonts, no caching and heavy third-party tags. We measure real-user metrics rather than guessing from a single desktop test.
Core Web Vitals as a ranking signal
LCP, INP and CLS are part of how Google ranks pages. Fixing them improves both position and conversion rate at the same time.
The commercial case
Every additional second of load time measurably reduces enquiries. Speed work usually pays for itself faster than any other change to a website.
How it works
- 1Real-user and lab audit
- 2Prioritised fix list by impact
- 3Implementation and re-testing
- 4Ongoing monitoring
Typical timeline: 1 to 2 weeks
What you get out of it
- Faster page loads
- Core Web Vitals improvements where achievable
- A smoother experience that supports conversion
- Strong Core Web Vitals
- Lower bounce rates, higher conversions
- Faster on every device and connection
Performance Optimisation questions.
Other services
Free 5-minute London website audit
Send us your current site and we will tell you exactly what is costing you rankings and enquiries. No pitch, no obligation.
See your new website
before you pay.
Every week with a slow, invisible website is enquiries handed to a competitor. Tell us about your business and we will build a real piece of your new site, free.
parsonswebsolutions@hotmail.comA real, clickable piece of your new site, built for your business.
No deposit, no contract. You only pay if you love it.
Most demos land within 3 to 5 working days of your call.